Upthread vs ReddGrow
Both find the Reddit threads AI answers cite and draft comments for your own account. ReddGrow's extension posts them after your review; with Upthread you click Comment yourself, and each reply's score, removals and citation history are tracked.
Last checked Nov 7, 2026. Every fact about ReddGrow is numbered to its source at the bottom of the page.
Why people look beyond ReddGrow.
ReddGrow sells agents that get your brand into the sources AI reads. It asks your buyers' questions in the real AI apps, daily and from 180 countries, then acts on Reddit, LinkedIn, YouTube and your CMS; its Reddit agent finds the threads AI cites, drafts comments that help first, and posts them through a Chrome extension. 1
It has one self-serve plan. Lite costs $99 a month, or $79 billed yearly, after a 14-day free trial, and tracks ChatGPT, Perplexity and Google AI with unlimited seats. Comments go out through your own Reddit account, run by the extension, and ReddGrow says it never posts without your review. A done-for-you service is scoped on request. 2
Upthread shares the first steps and stops before the last one. It finds the threads Google and AI answers cite, drafts two replies inside the subreddit's rules with your disclosure, and leaves the Comment click to you. Then it tracks the reply's score, any removal and the thread's citations.
Who should choose which.
Who should choose ReddGrow
- You want the posting step automated by a browser extension, from your own account, after you review each comment. 1
- You want agents for YouTube, LinkedIn and your CMS as well as Reddit. Upthread covers Reddit only. 1
- You want AI answers checked daily in the real apps, across 180 countries. Upthread checks Google's AI answers twice a week and the API engines weekly. 1
Who should choose Upthread
- You want to click Comment yourself on every reply, with the draft already sitting in the box.
- You want every draft checked against the subreddit's rules by a lint and an AI judge before you read it.
- You need each reply's score over time and any moderator removal on record, next to the thread's citations.
ReddGrow in brief
AI answer tracking with a Reddit agent that drafts comments and posts them through a browser extension.
- Says: "Your customers are asking AI what to buy. Our agents make it recommend you." 1
- Its Reddit agent "Finds the threads AI cites. Drafts comments that help first. Posts them and confirms each one went live." 1
- Posts through its Chrome extension, from warmed-up accounts paced to safe limits. 1
- Says comments are "published through your account" and "we don't post on your behalf without your review". 2
- Lite costs $99 a month, or $79 a month billed yearly, after a 14-day free trial. A done-for-you service is scoped on request. 2
- Lite tracks ChatGPT, Perplexity and Google AI, and adds YouTube, LinkedIn and CMS agents that write and publish for you. 2
- Asks your buyers' questions in the real AI apps, daily, from 180 countries. 1
- Says it monitors publicly available Reddit discussions, from public posts and comments across thousands of subreddits. 2
Pricing, plan by plan.
ReddGrow
- Lite$99 a month, or $79 a month billed yearly
- AI visibility tracking across ChatGPT, Perplexity and Google AI, YouTube, LinkedIn and CMS agents, your own Reddit account run by the Chrome extension, an MCP server, unlimited seats. 2
- Done-for-you solutionCustom
- ReddGrow's team runs it for you end to end, with higher limits and more brands, scoped to your goals. 2
- The 14-day free trial takes no charge up front; the plan then renews automatically, monthly or yearly, until you cancel. 2
- Yearly billing saves 20%, which makes Lite $948 a year. 2
- You can cancel at any time with no fees, but there are no prorated refunds for partial months. 2
- Every plan includes AI visibility, brand monitoring, a content studio and unlimited seats. 2
Upthread
- Starter$49 a month
- 1 brand, 25 keywords, 25 buyer questions, 3 engines, 150 drafts a month, 1 seat. Discovery: Daily.
- Growth$149 a month
- 3 brands, 100 keywords, 75 buyer questions, All engines, 600 drafts a month, 3 seats. Discovery: Every 6 hours.
- Agency$499 a month
- 15 brands, 500 keywords, 300 buyer questions, All engines, 2,500 drafts a month, 10 seats. Discovery: Every 6 hours.
Yearly billing gives 2 months free. Every workspace starts with a 7-day trial on Starter limits, with no card. See full pricing.
ReddGrow and Upthread, point by point.
Each row sets a sourced fact about ReddGrow next to what Upthread does, grouped by what you would check first.
What it watches
- Finding threadsBoth do this
- ReddGrowThe Reddit threads AI cites, ranked by how many engines pull from each one. 1
- UpthreadThreads from Google results and AI citations, ranked by Google rank, AI citations per engine, buying intent, freshness and how the subreddit treats brands.
- AI enginesDifferent approach
- ReddGrowChatGPT, Perplexity and Google AI on Lite, queried as a real user would rather than through an API. 2
- UpthreadGoogle AI Overviews and AI Mode twice a week, from live Google results. ChatGPT, Perplexity, Gemini and Claude weekly through their APIs, labelled API.
- How it reads RedditDifferent approach
- ReddGrowMonitors public Reddit posts and comments across thousands of subreddits. 2
- UpthreadBuilt on your own logged-in browser, so Reddit's move to logged-in-only viewing doesn't break it. Discovery comes from Google results and AI citations, with no Reddit API.
Replying
- DraftingBoth do this
- ReddGrowComments that help first and are useful on their own, with your brand named naturally. 1
- UpthreadTwo drafts per thread, grounded in the thread, its top comments, the subreddit's rules and your facts. A lint and an AI judge check each one first.
- DisclosureUpthread does more
- ReddGrowNo disclosure step described. Drafts name your brand naturally. 1
- UpthreadWhen a draft mentions your brand, it says how you're connected, and the posting checklist covers Reddit's Brand Affiliate tag.
- PostingDifferent approach
- ReddGrowFrom your own Reddit account through its Chrome extension, after your review. 2
- UpthreadYou post from your own account. The extension can insert the draft; you click Comment.
After you post
- After postingUpthread does more
- ReddGrowConfirms each comment went live. 1
- UpthreadScore over time, moderator removals, and the thread's citation history before and after your reply. Links carry UTM tags for your own analytics.
Price and plans
- PriceDifferent approach
- ReddGrowLite $99 a month, or $79 a month billed yearly. Done-for-you is custom. 14-day free trial. 2
- Upthread$49 / $149 / $499 a month, or 2 months free yearly. A 7-day trial with Starter limits. No card required.
- AgenciesDifferent approach
- ReddGrowUnlimited seats on Lite. More brands and higher limits come with the custom done-for-you plan. 2
- UpthreadAgency plan: 15 brands, 10 seats and shareable client reports. No white-label yet.
Switching from ReddGrow.
Switching takes one short session. Enter your website, and Upthread drafts a brand profile and suggests buyer questions, competitors, keywords and focus subreddits for you to adjust. Write your disclosure line, set your voice and pick engines and a country; if you want drafts inserted for you, add the extension to the browser where you're signed in to Reddit. The first ranked threads should arrive within three minutes.
What you bring across
- Your tracked prompts, which become buyer questions for both the visibility checks and thread discovery.
- Your competitors and their aliases, counted in share of voice and flagged when a cited thread recommends them.
- Your own Reddit account. Upthread's extension works in your logged-in browser: it can insert a draft, and you click Comment.
What works differently
- ReddGrow's Chrome extension runs your Reddit account for posting and commenting. Upthread's extension only puts the draft in the comment box; nothing is posted until you click Comment yourself. 2
- ReddGrow ranks cited threads by how many engines pull from each one. Upthread ranks them by Google rank, AI citations per engine, buying intent, freshness and how the subreddit treats brands. 1
- ReddGrow confirms that each comment went live. Upthread follows the reply after that: its score over time, moderator removals, and the thread's citation history before and after. 1
- Upthread adds your disclosure whenever a draft mentions your brand, and its posting checklist reminds you to use Reddit's Brand Affiliate tag.
How Reddit access is changing
Reddit is closing its public API and moving toward logged-in viewing. This matters for any tool that reads Reddit, so each comparison states only what the tool itself says about its data source.
- On Oct 29, 2026, Reddit said it will shift to a primarily logged-in experience, starting with tests in select markets outside the US. 3
- 9to5Mac reported that Reddit will start requiring a logged-in account for most of its content. 4
- Reddit's CEO said most unauthorized access to its content happens through the logged-out experience. 5
ReddGrow and Upthread: questions.
Does ReddGrow post for me?
It posts from your own Reddit account through its Chrome extension, and says it doesn't post on your behalf without your review. Upthread never posts: its extension can insert a draft into the comment box, and you click Comment. 2
Where does ReddGrow get its Reddit data?
It says it monitors publicly available Reddit discussions across thousands of subreddits, from public posts and comments. Upthread finds threads through Google results and AI citations, with no Reddit API, and reads a thread in your browser when you open it. 2
Which AI engines does each one track?
ReddGrow's Lite plan tracks ChatGPT, Perplexity and Google AI. Upthread tracks Google AI Overviews and AI Mode from live Google results, and ChatGPT, Perplexity, Gemini and Claude through their APIs, labelled API. 2
Which one costs less?
Upthread Starter is $49 a month; ReddGrow Lite is $99 a month, or $79 billed yearly. ReddGrow's trial runs 14 days with no charge up front, and Upthread's runs 7 days with no card. 2
Can I use ReddGrow and Upthread together?
You can, but both work on the same cited Reddit threads. Pick one posting path so no thread gets answered twice: posting through ReddGrow's extension, or an Upthread draft that you post with your own click.
Sources
We read each page on the date shown. ReddGrow's own pages are named, not linked. Spotted something out of date? Email [email protected] and we will fix it.
- [1]ReddGrow homepage, checked Nov 7, 2026.
- [2]ReddGrow pricing page, checked Nov 7, 2026.
- [3]Engadget, checked Oct 29, 2026.
- [4]9to5Mac, checked Oct 29, 2026.
- [5]CyberInsider, checked Oct 30, 2026.
Run your first discovery, then judge for yourself.
Enter your website. Upthread drafts your brand profile, suggests buyer questions and subreddits, and runs your first discovery.
No card required. 7 days with Starter limits.