From a website URL to replies you can prove.

Enter your URL. Upthread reads your homepage and up to four more pages, like pricing, about and features, and drafts a brand profile. Every fact in it links to the page it came from, and you can edit all of it.

Then pick from suggestions: competitors, keywords, 15 to 25 buyer questions, and the subreddits you care about, each with a reason. Set your voice too: your real role, your tone, a disclosure line and your link policy.

Every thread gets a priority from 0 to 100. It weighs how relevant the thread is, how close the poster is to buying, how visible the thread is on Google and in AI answers, and how fresh and crowded it is. Threads in your focus subreddits get a boost.

Some threads score zero no matter what: sensitive topics, locked or archived threads, and NSFW threads. If scoring fails, the thread shows as Unscored. It never counts as a pass.

Each thread also shows its surface chance, whether a new reply can still rise given the top comments' scores and the thread's age, and its reply window: open, closing, or closed once Reddit archives it at six months. A help-only stream lists threads where you can be useful without mentioning your product.

Insights steps back from single threads. Communities ranks the subreddits that matter for your brand, with the evidence and how each one treats vendors. Competitors shows who the threads AI answers cite recommend, you included. Buyers ask sums up the questions, objections, comparisons and exact phrases buyers use, each linked to its threads.

Help answers the question and never names your brand. Help + mention brings your brand in only where it fits, always with your disclosure line. Refine either one: shorter, more casual, more detail, without the mention, or your own instruction.

A lint checks links, disclosure, length and stock AI phrases. An AI judge checks whether the draft answers the question, adds something new, and makes claims it can't back up. If the judge is down, the draft says so instead of passing.

Drafts follow the subreddit's culture profile, its usual tone and length, and show its gates before you write: karma and account-age minimums, required flair and AutoModerator rules.

The same drafting writes your own posts: a guide, a question to the community, a case study, a show and tell or an AMA request, shaped to the subreddit's captured rules. Guides and questions never name you. The other three do, so they are offered only where the rules allow self-promotion, with your disclosure.

Slack alerts when a high-priority thread appears, a cited thread drops out, a mention is a complaint or a support question, or a subreddit you work in changes its rules. A daily or weekly email digest with new threads, how your replies are doing, citation changes, new mentions and rule changes.

Read-only report links for a client or your boss, for any date range, with AI visibility, replies and citations. Slack alerts and shareable reports come with Growth and Agency.