Upthread vs Trakkr
Trakkr tracks your visibility, citations and competitors in eight AI models daily, ships approved fixes to your site, and on its Managed plan has a team post replies for you. Upthread drafts replies for the Reddit threads AI cites, and you post them yourself.
Last checked Nov 8, 2026. Every fact about Trakkr is numbered to its source at the bottom of the page.
Why people look beyond Trakkr.
Trakkr is an AI visibility platform for brands and agencies. It shows where you rank in ChatGPT and seven other AI models, which competitors and sources the answers lean on, and how AI describes you, then ships approved fixes to your site and measures the AI visits and revenue that follow. 1
Growth costs $100 a month, or $83 billed yearly, for one brand and 50 prompts checked daily on all eight models; extra brands are $50 a month. Scale, at $500, covers 10 brands with unlimited seats and white-label client portals. Every plan includes all eight models, with no per-model fees. 2
Its Managed plan, at $2,500 a month, adds a team that works wherever your brand lives, Reddit included. Each month it ships up to 15 replies in the threads AI cites, posted as your brand from your accounts, along with pages, pitches and listings. 3
Upthread keeps the posting with you. It finds the Reddit threads that AI answers and Google results show your buyers, ranks them, and drafts two replies per thread that follow the subreddit's rules; you post from your own account, and Upthread tracks what each reply did.
Who should choose which.
Who should choose Trakkr
- You want all eight models checked every day, including Grok, DeepSeek and Meta AI, with no per-model fees. 2
- You want fixes written and shipped to your site for you, through WordPress, Shopify, Webflow or GitHub, then re-checked in every model. 1
- You'd rather hand the work over: on Managed, Trakkr's team ships pages, pitches and up to 15 replies a month in the threads AI cites. 3
Who should choose Upthread
- You want to write and post every Reddit reply yourself, from your own account, with drafts that do the groundwork.
- You want Reddit threads that rank in Google for your keywords in the same inbox as the threads AI cites.
- You want reply drafts for cited threads on the entry plan: Upthread Starter includes 150 a month for $49.
Trakkr in brief
An AI visibility platform: daily tracking in eight AI models, fixes shipped to your site, and a done-for-you Managed plan.
- Growth costs $100 a month for 1 brand and Scale $500 a month for 10 brands, or $83 and $417 a month billed yearly. Enterprise is custom. 2
- Every plan checks 50 prompts per brand daily on ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Meta AI and Google AI Overviews. 2
- Writes the exact fix for your site, ships it through WordPress, Shopify, Webflow or GitHub when you approve, then asks every model again. 1
- Lists every site AI quotes for your questions, Reddit threads included, ranks them by citations and checks each one for your name. 4
- Its homepage shows Trakkr drafting replies for the Reddit threads AI quotes that name a competitor; the plan pages don't say which plans include it. 1
- On Managed, $2,500 a month, Trakkr's team posts up to 15 replies a month in the threads AI cites, as your brand and from your accounts, each written and sent by a person. 3
- The 14-day trial runs on Growth: one brand, 50 prompts and all eight models. 2
- Scale includes white-label client portals with your domain and logo, unlimited client seats and a REST API. 2
Pricing, plan by plan.
Trakkr
- Growth$100 a month, or $83 a month billed yearly
- 1 brand (extra brands $50 a month), 50 prompts on all 8 models daily, 3 team seats, fixes shipped to your site, citations and perception. 2
- Scale$500 a month, or $417 a month billed yearly
- 10 brands, unlimited team and client seats, white-label client portals, REST API and Looker Studio, 100 articles a month. 2
- EnterpriseCustom
- An annual contract, invoiced: brands and prompts to fit, single sign-on, security review support and a named contact. 2
- Managed$2,500 a month, or $2,000 a month billed yearly
- Everything in Scale, plus a team that ships fixes, pages, pitches and listings every working day, and up to 15 replies a month in threads AI cites. 2
- The 14-day trial runs on Growth; cancel before it ends and you aren't charged. 2
- Yearly billing includes two months free and is paid upfront: $1,000 a year for Growth, $5,000 for Scale. 2
- Extra brands cost $50 a month and extra Growth seats $20 a month; ChatGPT shopping tracking is a $49 a month add-on per brand. 2
- Managed starts with a free 90-day plan instead of a trial, has no contract and needs 30 days' notice to stop. 3
Upthread
- Starter$49 a month
- 1 brand, 25 keywords, 25 buyer questions, 3 engines, 150 drafts a month, 1 seat. Discovery: Daily.
- Growth$149 a month
- 3 brands, 100 keywords, 75 buyer questions, All engines, 600 drafts a month, 3 seats. Discovery: Every 6 hours.
- Agency$499 a month
- 15 brands, 500 keywords, 300 buyer questions, All engines, 2,500 drafts a month, 10 seats. Discovery: Every 6 hours.
Yearly billing gives 2 months free. Every workspace starts with a 7-day trial on Starter limits, with no card. See full pricing.
Trakkr and Upthread, point by point.
Each row sets a sourced fact about Trakkr next to what Upthread does, grouped by what you would check first.
What it watches
- What it tracksDifferent approach
- TrakkrYour visibility, citations, competitors and perception in eight AI models, plus the AI visits and revenue that follow. 1
- UpthreadThe Reddit threads that Google results and AI answers cite for your buyer questions, with mention rate and share of voice per engine.
- AI enginesThey do more
- TrakkrChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Meta AI and Google AI Overviews, all checked daily on every plan. 2
- UpthreadGoogle AI Overviews and AI Mode twice a week, from live Google results. ChatGPT, Perplexity, Gemini and Claude weekly through their APIs, labelled API.
- RedditUpthread does more
- TrakkrReddit threads appear among the sites AI quotes, ranked by citations and checked for your name. 4
- UpthreadCited Reddit threads plus threads ranking in Google, ranked by priority, each with the subreddit's rules and citation history.
Replying
- DraftingDifferent approach
- TrakkrIts homepage shows reply drafts for the Reddit threads AI quotes; the plan pages don't say which plans include them. 1
- UpthreadTwo drafts per thread, grounded in the thread, its top comments, the subreddit's rules and your facts. A lint and an AI judge check each one first.
- PostingDifferent approach
- TrakkrOn Managed, Trakkr's team posts replies as your brand from your accounts, written and sent by a person; a sample receipt reads "posted by your team, disclosed". 3
- UpthreadYou post from your own account. The extension can insert the draft; you click Comment.
After you post
- After postingDifferent approach
- TrakkrAfter a fix ships, it asks every AI model again until the answer changes, and measures AI visits and revenue. 1
- UpthreadScore over time, moderator removals, and the thread's citation history before and after your reply. Links carry UTM tags for your own analytics.
Price and plans
- PriceDifferent approach
- Trakkr$100 / $500 a month, or $83 / $417 a month billed yearly. Managed, done for you, costs $2,500 a month. 2
- Upthread$49 / $149 / $499 a month, or 2 months free yearly. A 7-day trial with Starter limits. No card required.
- AgenciesThey do more
- TrakkrScale: 10 brands, unlimited team and client seats, white-label client portals, a REST API and Looker Studio. 2
- UpthreadAgency plan: 15 brands, 10 seats and shareable client reports. No white-label yet.
Switching from Trakkr.
Begin with your website address. Upthread drafts a brand profile and suggests buyer questions, competitors, keywords and focus subreddits for you to edit; bring your Trakkr prompts over as questions. Write the role and disclosure line your replies will carry, pick engines and a country, and the first discovery and visibility runs start. The extension is optional.
What you bring across
- Your prompts. The ones a buyer would ask become Upthread buyer questions, checked in Google's AI answers and four assistants.
- Your competitor set, with aliases, for share of voice per engine and for catching threads where a rival is recommended.
- The facts and tone you want kept. They go into Upthread's brand profile, which grounds every draft, along with your disclosure line.
What works differently
- On Trakkr Managed, its team posts replies as your brand from your accounts. On Upthread, you post every reply yourself; the extension can insert the draft, and you click Comment. 3
- Trakkr checks eight models daily. Upthread checks Google AI Overviews and AI Mode twice a week from live results, and ChatGPT, Perplexity, Gemini and Claude weekly through their APIs, labelled API. 2
- Trakkr lists every site AI quotes, Reddit among them. Upthread works only on Reddit threads, adds those ranking in Google, and ranks each one by priority with the subreddit's rules. 4
Trakkr and Upthread: questions.
Does Trakkr post on Reddit for me?
Only on Managed. Its team writes and posts replies in the threads AI cites, up to 15 a month, as your brand from your accounts, each sent by a person. Upthread never posts: you post each reply yourself from your own account. 3
Does Trakkr draft Reddit replies?
Its homepage shows Trakkr drafting replies for the Reddit threads AI quotes that name a competitor, but its plan pages don't say which plans include it. Upthread drafts two replies per thread on every plan, checked by a lint and an AI judge. 1
Which AI models does Trakkr track?
Eight, daily, on every plan: ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Meta AI and Google AI Overviews. Upthread tracks Google AI Overviews and AI Mode twice a week and ChatGPT, Perplexity, Gemini and Claude weekly. 2
Which one costs less?
Upthread. Trakkr Growth is $100 a month, or $83 billed yearly, for one brand. Upthread Starter is $49 a month, and Agency, at $499, covers 15 brands, where Trakkr Scale covers 10 for $500. 2
Can I use Trakkr and Upthread together?
Yes. Use a broad platform for daily tracking in eight models and fixes on your site, and use Upthread for the Reddit threads AI cites when you want to write and post those replies yourself.
Sources
We read each page on the date shown. Trakkr's own pages are named, not linked. Spotted something out of date? Email [email protected] and we will fix it.
- [1]Trakkr homepage, checked Nov 8, 2026.
- [2]Trakkr pricing page, checked Nov 8, 2026.
- [3]Trakkr Managed page, checked Nov 8, 2026.
- [4]Trakkr AI citation tracking page, checked Nov 8, 2026.
Related comparisons
All AI-visibility tools- Atomic AGIAI visibilityAn agentic platform for AI search marketing: prompt tracking across AI engines, SEO analytics, and agents that ship the work.Starts atFree, paid from $40Auto-posts?Not stated
- Birdeye AI SearchAI visibilityAI visibility for multi-location brands: visibility, citations and sentiment by location, with agents that apply fixes.Starts atNot statedAuto-posts?Not stated
- DagenoAI visibilityAn AI search intelligence platform: daily prompt tracking on nine AI platforms, a free brand lookup and managed GEO projects.Starts at$49/moAuto-posts?Done for you, managed service only
- FixAEOAI visibilityAn AEO tool: AI visibility tracking in up to nine engines, with an AI Marketer and 17 Agent templates that draft the fixes.Starts atFree, paid from $29Auto-posts?Not stated
- GeoptieAI visibilityAn AI visibility platform: daily tracking in any 4 of 7 AI engines, cited sources, ranked actions and content drafts.Starts at$49/moAuto-posts?Not stated
- GetCitoAI visibilityA GEO agency with an open-source AI visibility tool: a free self-hosted plan, or plans that add a human GEO team.Starts atFree, paid from $599Auto-posts?Not stated
Run your first discovery, then judge for yourself.
Enter your website. Upthread drafts your brand profile, suggests buyer questions and subreddits, and runs your first discovery.
No card required. 7 days with Starter limits.